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Articles by Webrex |
| Web 2.0 |
Web 2.0, according to Wikipedia refers to as a "second generation of web development and web design" implying ease of communication and information sharing, ease of operation and collaboration on the web. This in return has led to many web based communities, social networking groups and sites, blogging engines, video sharing sites. Now can you guess how small the world has become with advancements in technology like web 2.0? The concept of web 2.0 has changed the web industry; bringing about a revolution in the way online business used to be conducted. More number of websites are using it for designing purpose.
As an advancement of web 1.0, web 2.0 users can do more than just to retrieve information from the web. They can build interactive facilities like the blogging engines, can use networking as a platform. Users can add value to the information that is available on the web and can exercise full control of manipulation of the data. For example Flickr; a web 2.0 web site; allows the users to upload and share photos. Web 2.0 sites usually feature a user friendly interactive base. Therefore the chief characteristics of Web 2.0 are: rich user experience, user participation, dynamic content, metadata, web standards and scalability. Further characteristics, such as openness, freedom and collective intelligence by way of user participation, can also be viewed as essential attributes of Web 2.0.
Web 2.0 refers to continued transformation of internet from many websites to computing platform serving users and web applications. XML, AJAX, API are some web 2.0 technologies that enhances the online activities of a website carried out by businesses or consumers. As against web 1.0's static pages websites we have dynamic pages which are further updated on a regular basis. So tech-savvy people who are well versed with terms like Blogging, Broadband, bandwidth costs, social networking sites and RSS are a part of Web 2.0 environment. As against web 1.0 community which consisted of hardware costs, home pages, read only websites, portals, dial up, Netscape, web forms. The horizons of people have widened; making ecommerce and RSS feed a normal lingo that everyone can comprehend. Since the range of possibilities has increased therefore the users' expectations of websites in terms of technology and excitement factors have increased. Now websites are not just created so that one can just 'READ' them. You can buy/sell products through them, can connect to your friends sitting in a different part of the world, do video conferencing with them, put a live camera in front of you and can be close to your friends and family. Imagine the advancements in technology; it surely has made the world really compact. It has become an interactive platform for sharing of information and opinions through blogs and social communities. Putting in blogs, forums, RSS feeds gives away better results in terms of user's experience.
Could someone have imagined that one can not only enter the content on the web in form of say for example blogs? But with search engine optimization and with the help of web 2.0 platform you can actually direct traffic to your website which will optimize your blog for maximum traffic attraction and generation from Google, Web 2.0 and Articles Marketing. So; social networking sites like Facebook, Linkedin, Blogging sites like Twitter, iGoogle, Wikipedia are all off shoots of web 2.0 technology. O'Reilyy commenting about the magnanimity of Web 2.0 says that it is "much more than just pasting a new user interface onto an old application. It's a way of thinking, a new perspective on the entire business of software-from concept through delivery, from marketing through support. Web 2.0 thrives on network effects: databases that get richer the more people interact with them," So to conclude one can say that all wikis, web forums, micro-blogging, social media aggregation, or some other social media super star service have one thing in common; and that is the web 2.0 technology. This in itself shows the advancements in technology!! |
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